V.L. Ciayadi Tjia, V.G. Yonatra, N.A. Tsaniah P, R. H. Yo, J.N. Tjoenardi, and M.Syulhasbiullah. “The Effect Of E-Commerce Adoption and Seo On Business Sustainability Through Marketing Performance: A Study Of Zara E-Commerce Consumers In Makassar City”. International Journal of Management and Business Economics 5, no. 1 (October 2, 2026): 220–232. Accessed October 4, 2026. https://www.putrapublisher.org/index.php/jamis/article/view/2507.