Nabila Al Insani, Rafiah KK, Sondari MC. The Effect Of Content Marketing Tiktok @Wardahofficial On Wardah Cosmetic Buying Interest With Attention, Interest, and Desire As Intervening Variables (Case Study of TikTok Users In Bandung City). IJMEBE [Internet]. 2024 Jun. 30 [cited 2026 Apr. 27];2(3):64-71. Available from: https://www.putrapublisher.org/index.php/jamis/article/view/590